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Ownly Predictability

Ownly streamlines home sales, allowing builders to quickly convert leads into verified reservations with transparency, while eliminating paperwork and buyer verification delays.

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The path to faster, more predictable sales

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  • Give new home buyers the opportunity to confirm their identity and know their buying power in minutes
  • Obtain deposits online as soon as buyers are ready to commit
  • Eliminate the friction of multiple in-person visits to your office or presentation center
  • Get objective data about the quality of your sales pipeline

How it works

  • Your sales team sends a personalized link to prospective buyers, following up with specifications for a home they viewed, pricing, and an invitation to place their deposits.
  • You can also integrate a “Get Verified” link into online listings, emails, or model pages to generate higher-quality leads.
  • Buyers and their co-buyers can complete their identity verification in minutes using an app that’s fully branded to your firm.
  • Your buyers receives an estimate of their buying power based on income and liabilities as well as their current home’s value.
  • Once verified, buyers can place a deposit on their new home — without making multiple trips to the bank and your office or presentation center.
  • You and your sales team can view, contact, and keep track of verified buyers with a custom dashboard or sync the information to your existing CRM.
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Ownly Benefits & Features

Prioritize buyers who are most likely to commit

When thousands of leads come in for a project, it’s hard to know who to follow up with first. Buyers who have gone through the Verified process have shown that they’re serious, plus you know their buying power.

Enrich lead scoring processes

Verified integrates with your CRM so you can incorporate data like verified status, buying power, income, or buyer location into your existing lead scoring algorithms.

Get deals done faster

Process homebuyer deposits instantly and securely online. Buyers can commit without multiple trips to the bank and your office or presentation center.

Keep valuable inventory from being held up

Buyers don’t really know what they can afford without going through pre-approval, which takes days or weeks and lots of paperwork. With Ownly, they know right away so you can accurately predict sales commitments.

Give buyers a better experience

When buyers aren’t ready to commit at the first meeting, send personalized links that provide everything they need to make a decision and place a deposit. Close the deal as soon as they make a decision.

Drive better decisions across the project lifecycle

Measure pipeline quality early, before buyers go through pre-approval or secure a loan. Inform pricing strategies with insights from prospective buyers that add depth to your data on past transactions.

What home builders say

At WestCreek Homes, we believe in full transparency with all our customers, regardless of where they are in the home buying journey. With Ownly, our customers can now experience that level of transparency from the moment they land on our website.
Jared Goldade
Vice President of WestCreek Homes
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Ownly has transformed the new home buying experience. We’ve always built quality homes and now we’re finally able to help our customers shop for their new home the way they want to.

Melanie Gowans
General Manager – Sales & Marketing
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Efficient selling,
the Ownly way

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Would you like to hear more about Ownly, schedule an interview or speak with a subject matter expert? Get in touch with us today.

1.866.935.1911

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